Oktafida, Elisa Ayu (2012) Pengaruh kepribadian ekstrovert terhadap perilaku konsumtif wanita karir di Kantor Imigrasi Malang. Undergraduate thesis, Universitas Islam Negeri Maulana Malik Ibrahim.
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Abstract
INDONESIA:
Wanita karir di kantor Imigrasi malang tentunya mempunyai tipe kepribadian yang berbeda satu sama lain, namun meskipun para wanita karir mempunyai tipe kepribadian yang berbeda namun dalam beberapa hal mereka melakukan hal yang sama salah satunya adalah berperilaku konsumtif. Namun kenyataannya ada perbedaan pengaruh tipe keprbadian terhadap perilaku konsumtif .
Penelitian ini ingin melihat pengaruh kepribadian ekstrovert terhadap wanita karir di kantor imigrasi Malang. Penelitian ini ingin melihat bagaimana kepribadian ekstrovert wanita karir kantor imigrasi, bagaimana tingkat perilaku konsumtif dan mengetahui pengaruh kepribadian ekstrovert terhadap perilaku konsumtif di kantor Imigrasi Malang.
Skala yang di gunakan untuk mengetahui tipe kepribadian wanita karir menggunakan skala Eysenck Personality Inventory (EPI), dan pada penelitian ini Variable bebasnya adalah kepribadian ekstrovert dan variable terikatnya perilaku konsumtif wanita karir. Karena penelitian ini menggunakan pengukuran Alpha Chornbach dengan reliabilitas 0,605.
Pengambilan sampel menggunakan teknik purposif sampling. Sampel berjumlah 11 orang. Data hasil penelitian kemudian dianalisa menggunakan teknik uji terpakai. Berdasarkan hasil analisa data di peroleh F=7.633 (P=0.022), ada perbedaan antara tipe kepribadian dengan perilaku konsumtif pada wanita karir di kantor Imigrasi Malang. Dengan demikian dapat disimpulkan ada pengaruh kepribadian ekstrovert terhadap perilaku konsumtif di kantor Imigrasi Malang.
ENGLISH:
Career women in Malang immigration office must have a different personality types from each other, but despite working women have different personality types, but in some cases they do the same thing one is behaving consumptive. But in reality there is no difference keprbadian influence on consumer behavior types.
This study wanted to see the effect extroverted personality to a career woman at the immigration office in Malang. This study wanted to see how her career extroverted personality immigration office, how the level of consumer behavior and investigate the effect extroverted personality on consumer behavior in Malang Immigration Office.
The scale used to determine the personality type career woman using a scale of Eysenck Personality Inventory (EPI), and the independent variable in this study is the dependent variable extroverted personality and consumer behavior career woman. Because this study used measurements with reliability Chornbach Alpha 0.605.
Sampling using purposive sampling. Total of 11 samples. The data were then analyzed using assay techniques used. Based on the analysis of data obtained F = 7633 (P = 0022), there is a difference between personality types with consumer behavior in career woman in Malang Immigration Office. Thus we can conclude there is extroverted personality influences on consumer behavior in Malang Immigration Office.
Item Type: | Thesis (Undergraduate) | ||||||
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Supervisor: | Mangestuti, Retno | ||||||
Contributors: |
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Keywords: | Kepribadian Ekstrovert; Perilaku Konsumtif; Wanita KarirExtrovert; Personality; Consumer Behavior; Career Woman | ||||||
Subjects: | 17 PSYCHOLOGY AND COGNITIVE SCIENCES > 1701 Psychology > 170105 Gender Psychology | ||||||
Departement: | Fakultas Psikologi | ||||||
Location: | 170105 | ||||||
Depositing User: | Ratih Novitasari | ||||||
Date Deposited: | 29 Sep 2015 15:44 | ||||||
Last Modified: | 29 Sep 2015 15:44 | ||||||
URI: | http://etheses.uin-malang.ac.id/id/eprint/2254 |
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