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Koswara, Acep (2018) Penerapan segmenting, targeting, positioning pada Warung Pink Ibu Yulia Malang. Undergraduate thesis, Universitas Islam Negeri Maulana Malik Ibrahim.
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Su'ud, Firda Azkiya Safitri (2018) Pengaruh atribut produk terhadap loyalitas konsumen permen jahe Sindu Amritha di Kota Pasuruan. Undergraduate thesis, Universitas Islam Negeri Maulana Malik Ibrahim.