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Koswara, Acep (2018) Penerapan segmenting, targeting, positioning pada Warung Pink Ibu Yulia Malang. Undergraduate thesis, Universitas Islam Negeri Maulana Malik Ibrahim.
Su'ud, Firda Azkiya Safitri (2018) Pengaruh atribut produk terhadap loyalitas konsumen permen jahe Sindu Amritha di Kota Pasuruan. Undergraduate thesis, Universitas Islam Negeri Maulana Malik Ibrahim.