Tipologi penetapan harga produk pedagang kaki lima kawasan Suramadu Perspektif Teori Laba Ibnu Taimiyah

Haq, Faisol (2015) Tipologi penetapan harga produk pedagang kaki lima kawasan Suramadu Perspektif Teori Laba Ibnu Taimiyah. Undergraduate thesis, Universitas Islam Negeri Maulana Malik Ibrahim.

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Abstract

INDONESIA:

Dalam metode penetapan harga, mayoritas para pedagang menghitung dari biaya pengadaan ditambah selisih kemudian ditentukan berapa harga barang tersebut. Namun, dari metode diatas para pedagang kaki lima Suramadu menerapkan metode berbeda yakni dengan melihat latar belakang konsumen dengan pengambilan laba di atas harga pasar. Oleh karena itu, penulis tertarik meneliti hal diatas karena para pedagang menggunakan metode yang berbeda dalam menetapkan harga.

Dalam penelitian ini menggunakan rumusan masalah sebagai berikut: 1.) bagaimanakah tipologi penetapan harga produk pedagang kaki lima Suramadu?. 2.) bagimanakah tipologi penetapan produk pedagang kaki lima Suramadu perspektif teori laba Ibnu Taimiyah?

Tujuan dari penelitian ini adalah untuk mengetahui bagaimana tipologi penetapan harga produk pedagang kaki lima Suramadu dan untuk mengetahui bagaiman tipologi penetapan harga produk pedagang kaki lima Suramadu perspektif teori laba Ibnu Taimiyah. Penelitian ini tergolong dalam jenis penelitian empiris atau penelitian lapangan ((field research) yang meneliti tentang penetapan harga pada pedagang kaki lima Suramadu dengan menggunakan pendekatan deskriptif-kualitatif.

Dari hasil pengamatan penulis dilapangan, didapat bahwa para pedagang kaki lima Suramadu menetapkan harga berdasar latar belakang konsumen (wisatawan atau non-wisatawan), keadan ekonomi pembeli, Melihat pada waktu atau periode penjualan, bahasa pembeli, dengan proses pengambilan laba yang bersifat eksploitatif dengan memanfaatkan kepolosan dan ketidak pedulian konsumen terhadap harga pasar. Hal tersebut dilarang dan bertentangan dengan teori laba Ibnu Taimiyah yang menyatakan bahwa penetapan harga dipengaruhi tingkat permintaan dan penawaran serta selera masyarakat.

ENGLISH:

In the method of pricing, the majority of traders calculate the cost of procurement plus the difference then determined how much the price of the goods. However, the above methods Suramadu the vendors of implement different methods by looking at the background of the consumers by taking profits above market prices. Therefore, the authors are interested researching this problem because the traders use different methods for pricing the price.

In this study, the problem, are: 1.) How the typology price fixing Suramadu street vendors products ?. 2.) How the typology price fixing Suramadu street vendors products with profit theory perspective of Ibn Taimiyah?

The objective of this research are, to know the typology price fixing Suramadu street vendors products and to know the typology price fixing suramadu street vendors products with profit theory perspective of Ibn Taimiyah. This research is classified by empirical research or field research, which examines the pricing on the Suramadu street vendors using descriptive-qualitative approach.

From the results of the author's observation in the field, found that the Suramadu Street Vendors set prices based on the background of consumers (tourists or non-tourists), economic objec buyers, Looking at the time or period of sale, buyers language, with the profit-making process by utilizing exploitative innocence and ignorance of consumers to the market price. It is forbidden and contrary to the theory of profit Ibn Taymiyyah which stated that pricing is influenced the level of demand and supply as well as public taste.

Item Type: Thesis (Undergraduate)
Supervisor: Hamdan, Ali
Keywords: Penetapan Harga; Pedagang Kaki Lima; Ibnu Taimiyah; Fixing; Street Vendors
Subjects: 18 LAW AND LEGAL STUDIES > 1801 Law > 180127 Mu'amalah (Islamic Commercial & Contract Law) > 18012701 al-Bai’ (incl. al-Khiyar)
Departement: Fakultas Syariah > Jurusan Hukum Bisnis Syariah
Depositing User: Indar Erdiana
Date Deposited: 05 Aug 2015 07:26
Last Modified: 05 Aug 2015 07:26
URI: http://etheses.uin-malang.ac.id/id/eprint/868

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