Perspective attitudes in cases of bullying on Social Media X: An appraisal analysis

ABSTRACT

This research examines how Indonesian netizens of X consider physical bullying in the broader scope, which is social media (cyber-world) through X. Researchers analyze traditional bullying that occurs in Indonesia but is used as discourse on social media (cyber). Therefore, a netizen attitude assessment system appears in comments and posts, especially those related to affectt, assessment, and appreciation. The method used in this research is Qualitative research under Discourse Analysis methods, with the social media data source "X" with the keywords #bullying and #bullyingcilacap. Researchers sort and select the data to be analyzed based on the criteria for comments not out of the topic and prioritizing comments from sentences or phrases, while the data analyzed is in the form of words or lexis related to the appraisal system. The findings of this research are in the form of an adverse judgment attitude followed by an attitude of affect and appreciation in posts about bullying cases that occurred in Indonesia. This shows that the writer or netizen is furious and worried about the immoral act of bullying. However, a form of positive judgment attitude was also found where netizens sympathized and cared about justice for victims of bullying.