Code switching used by Sacha Stevenson on YouTube Channel

ENGLISH:

This study aims to analyze Sacha Stevenson’s YouTube Channel. This YouTube channel is owned by a Canadian actress who has lived for 17 years in Indonesia. She tried to explain how to be a foreigner in Indonesia and how Indonesian lifestyle was through foreigner’s point of view. Then, since her markets are both foreigners and Indonesians, she used code switching to ease her communication. This study has three questions that become the research questions that are (1 What are the types of code switching used by Sacha Stevenson on YouTube channel? (2 What are the functions of code switching used by Sacha Stevenson on YouTube channel? and (3 What kinds of grammatical patterns used by Sacha Stevenson after committing code switching?

For achieving the objectives of the study, this study goes through Sociolinguistics. Thus, this study uses Code Switching as the approach. The purposes of this study focus on types, functions and the grammatical pattern of code switching used by Sacha Stevenson. This research used Hoffman’s theory (1991) to analyze the types and functions of code switching. Meanwhile, Sugondho’s theory (1989) was used to analyze grammatical pattern after the code switching.

The result of this study shows that Sacha Stevenson used all either types or functions of code switching. Those are intra-sentential, inter-sentential and tag switching. While the functions are: talking about a particular topic, quoting somebody else, showing empathy about something, interjection (inserting sentence fillers or sentence connector), repetition used for clarification, intention of clarifying the speech content for the interlocutor, expressing group identity. The kinds of grammatical patterns used on her code switching are complete and incomplete sentences.

In conclusion, Sacha Stevenson used code switching very well for her communication strategy. Then, for further studies, the next researchers can analyze code switching in other circumstances.